Facial serumLIFTACTIVNewLIFTACTIVB3 DARK SPOTS SERUMCorrect dark spots and even skin tone30ml ( 3 comments ) Discover NOWNewLIFTACTIVVITAMIN C SERUMAntioxidant complex for a brighter skin20ml ( 2 comments ) Discover NOWLIFTACTIVSERUM 10 SUPREMEAnti-Aging Hyaluronic Acid Serum ( 3 comments ) Discover NOWThe benefits of hydrating serums: youthful skin in a bottleRead moreLIFTACTIVH.A. EPIDERMIC FILLERDiscover NOWVichy MagThe benefits of hydrating serums: youthful skin in a bottleHydrating serums are full of active ingredients that enhance your skin’s moisture levels, giving your face a fresh, youthful radiance – the perfect antidote for thirsty skin that’s craving a beauty boost!Anti-aging treatments: all you need to know When you notice little lines appearing, it’s time to take action! Expert Florence Benech, Pharmacist andL’Oréal Cosmetic active Director for Skincare Development, gives us a comprehensive guide to the latest in anti-aging technology.Fight end of the day skin fatigue and over-day agingWhile your skin may radiate with a healthy glow in the morning, it’s usually a different story by the time evening rolls around. Looking for a way to fight those everyday signs of fatigue that can sap the youthful radiance from your skin? Read on for advice from our expert.Anti-aging facial massage: a minute a day keeps the wrinkles awayNoticing a new wrinkle can certainly put a damper on things, but luckily there’s an easy, at-home remedy : massaging your face for just one minute per day can help combat those unsightly wrinklesHow to beat behavior-related agingHow do our day-to-day behaviors affect skin and what can we do to stave off their effects without making life more complicated? Our skin expert, Patricia Pineau, Scientific communication Director at L’Oréal Research, gives us her tips.Top 5 anti-aging ingredients: do they live up to the hype?Active anti-aging ingredients seem to hold the secret of eternal youth. But all these active ingredients can be pretty confusing – so we’ve asked our Vichy expert to explain the top five.Say Goodbye to Dark Spots: The Most Effective Treatment for HyperpigmentationEnvironmental and hormonal factors play a major role in hyperpigmentation. Advanced ingredients target the cause of skin discoloration for a smoother, more even complexion.Hyaluronic acid FAQWhat is hyaluronic acid? How does it prevent skin aging? Discover the power of this active property that is naturally present in the skin.3 star ingredients at the French PharmacyFrance is revered for its museums and good food establishments, but also for its pharmacies, where the shelves are full of the best skincare products. Vichy offers you 3 natural ingredients with nutritional properties.FAQ: Serum, your skin’s bodyguard, at any ageAnti-wrinkle, hydrating, anti-imperfection, skin beautifying, anti-sagging... There is a serum for every moment of your life. Focus on this protective and beauty revealing skincare agent. 5 empowering tips to inspire women 40+If at 40, women are more beautiful than ever, they have to face up to the whims of their skin: loss of firmness, wrinkles appearing, dull complexion... Here are our tips to maintain your youthful quality!4 ingredients your wrinkles will hateThe 4 must-have ingredients skin experts say you should look for.5 facts to better understand "overday aging"What makes women aged 40+ smile?